Stumped about how to increase your web traffic? You might be, but we’re not! Here are twelve useful tips you can use to increase your website traffic and your SEO ranking today.

1. Check your organic SEO – Excellent, valuable content plus proper keyword placement equals better rankings in organic SEO results.

2. Embark upon a link building campaign – One of the best ways to increase your organic SEO traffic remains an intelligent, well-planned, and well-executed link building campaign.

3. Never stop analyzing – Web traffic analysis will tell you how your campaigning and your new, keyword-rich content is paying off.

4. Never stop tweaking – Once you’ve taken a look at your web traffic analysis, reevaluate your site and figure out what simple tweaks you can make to improve organic SEO rankings even more. This should be an on-going process.

5. Start a blog, yesterday – Small business SEO can be greatly improved just by adding a blog that you update regularly.

6. Keywords in blogs – All your blog posts should be centered around very specific keywords at a reasonable 1% – 2% keyword density.

7. Increase sticking power with customized landing pages – Especially for your PPC campaigns, you should customize landing pages based upon the keyword the user is searching on.

8. Join Facebook, yesterday – Given that if Facebook were a nation, it would be one of the most populous nations in the world, you’re missing out on customers and traffic if your business doesn’t have a Facebook fan page.

9. Join Twitter, yesterday – You might think that Twitter peaked in 2009 and is now on a long, sad trajectory towards extinction, but that’s not true. In fact, research shows that Twitter followers are actually more valuable for your bottom line than Facebook followers.

10. Add online videos – Speaking of organic SEO, did you know that the second most important search engine is actually the YouTube search bar? You should add videos to your website if you haven’t already done so, and optimize them for search with keywords in the title and the tags field.

11. Decide what other social media accounts would be right for your business – Facebook and Twitter are must-have accounts; YouTube is a probably-must-have account. Other sites, from LinkedIn to social media sites geared towards mothers and expecting mothers, may or may not be right for your business. Choose wisely based upon your customer demographics.

12. Keep it fresh – Keep your website up-to-date and keep adding new content. This improves your SEO ranking, but it also keeps visitors coming back.